priyam shah
Product Designer, Eyewear Connoisseur, Supercar Fanboy
I was 13 years old, a tourist when I first visited Silicon Valley. Passing the Apple headquarters, I set aside my iPod, gaping at the offices where virtuoso designers brought inspiring products to life. That’s my earliest memory of a yearning to build, design, and innovate. From a young age, my creative endeavors took many forms - sketching cars, building legos, and learning calligraphy.
I studied finance, psychology, economics, branding, and got my start in advertising and marketing. My passion for fashion eyewear and entrepreneurship led me to co-found Eye Story, a luxury eyewear boutique in Mumbai. I then evolved to specialize in product design with a Master’s Degree in Human-Computer Interaction from California College of the Arts, San Francisco. Leveraging my visual design foundation and deep user empathy, I established myself as a systems thinker who creates human-centered platforms with cohesive, on-brand experiences at every touchpoint: from vision and strategy to marketing. My insatiable curiosity, high craft, and adaptability enable me to generate impact in our ever-changing environment.
Solving a tangible need with a graceful solution is a practice I love and resides at my core. Collaborating with a team to create a far better outcome than otherwise possible energizes me. I’m always improving, growing, and executing at the highest standard. All while achieving a larger mission, tethered to something deeper.
MY WORK
Sift
in partnership with Collaborative Earth
An open-source repository that facilitates planning and collaboration, by leveraging AI to collate relevant resources, community knowledge, and tools.
Product Design, UX Research, AI
LEVITY
mentored by Blake Hudelson
A concept product that helps recreational runners understand their foot anatomy and profile the optimum running shoe using Augmented Reality.
Product Design, Brand Strategy
DYnamic buttons
mentored by Sara Strickler
A combination of tactile touchpoints and digital surfaces – an all-new way to make your vehicle truly yours. Elevate the experience on Apple Vision Pro.
Spatial Design, Experience Design, Service Blueprint
Formula 1
reimagined with Augmented Reality
1000 horsepower through a new lens. Leveraging Augmented Reality to display critical datapoints visually for Formula 1 racers.   
Speculative Design
Priyam Shah
A
PRODUCT
DESIGNER
with the left brain of an entrepreneur +
the right brain of an artist. I value design
that translates moments of delight into
business growth and customer goodwill.
A
PERPETUAL
STORyTEllER
with meticulous attention to detail,
visual finesse, and passion for galvanizing
products in compelling narratives.

Hello –

🦁
Mastered Visual Design with LEVITY
LEVITY
The largest personalized running shoes library. Period.
product Design • Brand Strategy
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formula one,
meet ar
Bringing the future of information consumption to a 1000 horsepower cockpit.
Speculative Design • Automotive ux
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CoLab
Designing a platform for Ecologists & Practitioners to successfully implement Forest Regeneration projects.
product design • workshop design • UX Research  
Coming Soon
Priyam Shah © 2024